From where I sit, 3D technology as it relates to a golf club has always been a “yah, someday” concept. I remember the first time I actually saw something get 3D printed — it was probably seven or ...

Forbes contributors publish independent expert analyses and insights. Scott Kramer covers golf and luxury technology. If you thought 3D printing was used just for quirky figurines or molding dental ...

Cobra Golf looks to take golf club design and innovation into the future with the new Cobra DS-Adapt lineup and 3D-printed Cobra 3DP irons. Featuring an industry-changing FUTUREFIT33 hosel, combined ...

Like any professional athlete with their equipment, golfers can be fairly particular when it comes to their clubs. One bad stretch of golf can be all it takes for a player, especially at the highest ...

For several years now, the No. 1 golf equipment story I have been obsessed with is Cobra’s 3D printing. Dig deep and you’ll find their process is the culmination of a decade’s-worth of work by a team ...